The UK sports betting market generated £2.48 billion in online gross gambling yield (GGY) in 2024, making it the largest share of the country’s remote gambling sector (Limelight Digital). Across all forms of online betting—including casino and bingo—the industry brought in £6.9 billion total GGY, according to combined estimates from regulators betting companies not on gamstop and market analysts. So, while most bookies provide good football service, others go above and above to provide a great football betting platform, and the best of these is Betfair.
New Betting Sites
With a strong focus on user safety and a broad range of sports markets, Magic Red is making waves as one of the best betting sites for UK players looking for a fresh, reliable option in the betting world. Bally Casino is a strong contender among the newer betting sites in the UK. With its clean design, solid sports coverage and user-friendly platform, it’s well-suited for punters who want a fresh and functional alternative to traditional UK bookmakers. It’s a trustworthy, UK-focused bookmaker with a rich heritage and modern betting features. As one of the most reputable betting sites in the UK, precious few platforms can compete with Coral when it comes to player protection.
It’s a dynamic, exciting way to bet, and it proves especially popular with racing fans. While many people stick with the same tried-and-tested UK betting sites for months or even years, it’s becoming increasingly common to explore new options. Here are a few reasons why signing up with new betting sites like Midnite and The Pools might be worth it. You are able to place bets easily across a variety of sports, whilst you can bet in-play on football.
With regular super boosts, free bets from its Sky Bet Club and Money Back As Cash offers, Sky Bet definitely has the best horse racing site in the UK. It covers more than 30 different sports and, with a thriving casino, is one of the best new betting sites available to UK punters. Some brands have much more competitive odds than others and this can vary from sport to sport. Some bookmakers may choose to focus more on existing customer offers than competitive odds – you just need to find what suits you best. Born from the globally recognisable LiveScore brand in 2020, LiveScore Bet brings together the best of the media and betting worlds. It doesn’t have the most competitive prices and you might miss its promotions – you will enjoy its unique offers and free-to-play games.
Best Betting Sites
BetGoodwin offer a free bet refund (up to £100) for a wide range of racing scenarios, including being beaten by a 50/1 shot or bigger, or falling at the last when leading. They also do extra races and have an excellent live streaming service. Not that of a common bonus anymore, no deposit bonus is a sum given to new players for simply opening their new account at a given bookmaker. They might sound like one of the most appealing forms of bonuses, but they usually come with strict restrictions that will prevent you from withdrawing the money. Deposit £10+ with Visa or Mastercard and place your first acca (min £10 stake, 3+ legs, odds 4/1+). If it loses, you’ll get your stake back as a free bet up to £30.
- Things like free bets, deposit bonuses, enhanced odds, and money-back specials are all great options to have and are offered across a wide-range of betting sites.
- Each UK betting site offering this will allow new UK customers to make a deposit, place a wager and get a full cash refund if it loses.
- It is bright and appealing to bettors, with a huge selection of betting markets to draw you in further.
- Simply put, there is no restriction on the number of different bookmakers you can bet with.
The offers that are seen on this page are sourced by Telegraph Media Group members of staff. We update our betting site rankings at least once monthly to keep them accurate. When an online bookmaker earns recognition from respected industry bodies, we take note – and so should you. Following our 10-step testing process, we score a bookmaker out of 10 in each of the following categories. Our expert reviewers follow a strict 10-step process when evaluating each betting site, which takes up to two months to complete. Find out more about Unibet by reading our in-depth Unibet review, or check out the quick video below.
The majority of betting sites competing for your custom will be offering some sort of welcome bonus along with day to day promotions such as odds boosts and loyalty clubs. The best promotions are ones which carry little or no staking requirements. You do not have to participate in these promotions, but should you opt in it’s important to be familiar with promotion terms and conditions. After comparing all of these factors, it’s clear there isn’t just one bookmaker that’s right for everyone, but there is a right one for you. That’s why we combine our expert analysis, user feedback, and detailed data scoring to help you make the right choice for how you want to bet and what on.
There’s plenty to like about one of the top betting sites UK has to offer, with new players able to get 50% back up to £25. Unfortunately there’s no longer 50 extra spins up for grabs as part of the package, but this is still one of the new betting sites making waves. Every betting site we list works on your mobile in one way or another. You will always be able to use your phone’s browser to place bets (often apps are just the website packaged into app form anyway). Some platforms even offer the ability to make bets by telephone or text message. Since 2016 Betting Sites has only ever listed trusted, UKGC licensed and regulated online bookmakers.
